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Spatial Data Science in
CPG & Retail Summit

Online

May 19th & 20th 2021

The go-to event for analytics professionals using location data to understand the new normal of consumer behavior in Retail & CPG.

About

Understanding consumers through the lens of location has never been more important, with leading CPG & Retail brands increasing their investment in Spatial Data Science to understand not only the “where” but the “why”. At this event we’ll bring together thought leaders in location-based analytics for use cases such as omnichannel planning, supply chain network design, white space analysis, revenue prediction and much more looking at the new types of data and modelling being used across the industry.

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Agenda

Select a day
  • DAY 1
  • DAY 2
Time zone
  • MY TIME
  • NY (UTC-4)
  • UK (UTC+1)

Wed, May 19th, 2021

  • 09:00 AM

    30 mins

    Stephanie Schober

    Solutions Engineer at CARTO

    Margara Tejera

    Product Manager en CARTO

    _

    Spatial Data Science: The Untapped Opportunity in CPG & Retail

  • 09:30 AM

    30 mins

    James Holden

    Senior Location Planning Manager at Holland & Barrett

    _

    Shaping a Post-COVID Retail Estate

  • 10:00 AM

    15 mins

    Dr Les Dolega

    Lecturer in GIS & Retail Geography at University of Liverpool

    _

    UK Retail Centres & Retail Indicators

  • 10:15 AM

    15 mins

    Benjamin Thürer

    Director of Data Science at Unacast

    _

    Capturing Store Potential Using Location Data

    10:30 AM - 10:45 AM

    Networking Break

  • 10:45 AM

    15 mins

    Rosie Clarke

    Location Planning Manager at Marks & Spencer

    _

    Location Planning For The Changing Shape Of M&S Food Estate

  • 11:00 AM

    30 mins

    Alistair Sadleir

    Global Key Account Director Unilever at Google

    Nathan Eaton

    Executive Director at NGIS

    _

    Google & NGIS

  • 11:30 AM

    30 mins

    César Gutiérrez Tapadinha

    Senior Advanced Analytics specialist & Data Scientist at Heineken

    _

    Geolocation: A Key to Knowing Your Consumer

  • 12:00 PM

    15 mins

    Gregg Katz

    Chief Strategy Officer at TSCG

    _

    The Evolution of Location Analytics in Retail Real Estate

Thu, May 20th, 2021

  • 09:00 AM

    30 mins

    Annamaria Melegh

    Global Sustainability Analytics Leader, Social & Behaviour at IKEA

    _

    Measuring the Impact of Sustainable Mobility at IKEA

  • 09:30 AM

    30 mins

    Kyle Mede

    Data Science Engineer at Rakuten Group, Inc.

    Mohamed Batran

    Lead Data Scientist at Rakuten Group, Inc.

    Yanyan Li

    Data Scientist at Rakuten Group, Inc.

    _

    Geolocation Science Use Cases in Logistics and Proximity Based Marketing

  • 10:00 AM

    30 mins

    David Pilbeam

    Head of Strategy at Sainsbury's

    _

    Innovating Our Data and Methods to Understand Post-Pandemic Food Retail Location Dynamics

    10:30 AM - 10:45 AM

    Networking Break

  • 10:45 AM

    15 mins

    Parker Ence

    CEO of Veraset

    _

    Enriching Retail & CPG Insights & Models with Third-Party Granular Population Movement Data

  • 11:00 AM

    30 mins

    Fletcher Berryman

    Customer Success Manager at SafeGraph

    Jeff Ho

    Technical Product Manager at SafeGraph

    _

    Understanding Consumer Behavior with POI and Mobility Data

  • 11:30 AM

    30 mins

    Sarah Hitchcock

    Chief Operating Officer at Geolytix

    _

    An Integrated Network Plan for 15 Best-Known Brands

  • 12:00 PM

    15 mins

    Arthur Hua

    Associate Partner at Bain & Company

    Sébastien Pavy

    Partner at Bain & Company

    _

    Bain & Company

Speakers

  • Sarah Hitchcock

    Sarah Hitchcock

    Chief Operating Officer at Geolytix

    Sarah Hitchcock

    Sarah is the co-founder & COO at Geolytix, where she helps businesses optimise their store & online networks. Geolytix builds innovative data products showing where people live, work & shop.

  • César Gutiérrez Tapadinha

    César Gutiérrez Tapadinha

    Senior Advanced Analytics specialist & Data Scientist at Heineken

    César Gutiérrez Tapadinha

    César has wide & diverse experience in engineering & advanced maths, Business Analytics, Big Data,finance, accounting & process analysis; going through other fields such as Blockchain, SAP, Data Governance / Strategy / Quality.

  • Annamaria Melegh

    Annamaria Melegh

    Global Sustainability Analytics Leader, Social & Behaviour at IKEA

    Annamaria Melegh

    Annamaria is the Sustainability Analytics Leader, Social & Behavior at Ingka Group, a strategic partner to the IKEA franchisee system and the largest IKEA franchisee with 378 IKEA stores across 30 markets.

  • Sébastien Pavy

    Sébastien Pavy

    Partner at Bain & Company

    Sébastien Pavy

    Sebastien is a partner in Bain & Company's Los Angeles office. He is a leader of Bain's Retail & Customer Strategy & Marketing practices, as well as the Private Equity Group. Sebastien has particularly extensive experience leading projects in the restaurant, hospitality & music industries.

  • Arthur Hua

    Arthur Hua

    Associate Partner at Bain & Company

    Arthur Hua

    Arthur is an associate partner in Bain & Company's Retail practice. He is the owner of the proprietary Vantage solution & helped develop the EMEA Digital practice. With a decade of cross-continental firm experience, he specializes in footprint expansion, strategy, & full potential transformation efforts.

  • James Holden

    James Holden

    Senior Location Planning Manager at Holland & Barrett

    James Holden

    James is a Location Planner with almost 20 years of experience of applying geospatial techniques to business problems, he has been at Holland & Barrett for the last 2 years establishing a new function within the property department & has become the custodian for the network plan.

  • Stephanie Schober

    Stephanie Schober

    Solutions Engineer at CARTO

    Stephanie Schober

    Steph is a highly-skilled professional with over 7 years of experience managing many facets of the GIS industry. She contributes to high-volume clients by providing exceptional customer service and is currently a solutions engineer at CARTO.

  • Margara Tejera

    Margara Tejera

    Product Manager en CARTO

    Margara Tejera

  • Gregg Katz

    Gregg Katz

    Chief Strategy Officer at TSCG

    Gregg Katz

    Gregg Katz was born and raised in Atlanta, GA. As Chief Strategy Officer, Gregg’s focus is to create and implement strategies for organizational structure and human capital, data, analytics, social platforms, website, GIS, mobile technology and branding.

  • Rosie Clarke

    Rosie Clarke

    Location Planning Manager at Marks & Spencer

    Rosie Clarke

    Responsible for developing & delivering the M&S store estate strategy for the North of the UK. Using data analytics to help inform decisions on the optimal location, format & size of stores.

  • Fletcher Berryman

    Fletcher Berryman

    Customer Success Manager at SafeGraph

    Fletcher Berryman

    Fletcher is a geographer & remote sensing specialist currently working at SafeGraph, a location data firm focused on being the source of truth for places data. Previously, he worked at dataPlor as Head of Sales, grew enterprise relationships at CARTO, & analyzed satellite imagery at Apollo Mapping.

  • Jeff Ho

    Jeff Ho

    Technical Product Manager at SafeGraph

    Jeff Ho

    Jeff Ho is a Technical Product Manager at SafeGraph. His professional background is in Data Science & Product, having worked in data-driven advertising, remote sensing, & natural disaster monitoring. He received his PhD in Civil & Environmental Engineering from Stanford University.

  • Alistair Sadleir

    Alistair Sadleir

    Global Key Account Director Unilever at Google

    Alistair Sadleir

    Alistair Sadleir is currently Global Key Account Director Unilever at Google. He has extensive experience in the Retail industry managing large and complex engagements, he previously had roles at Oracle, VMware & SAP.

  • Mohamed Batran

    Mohamed Batran

    Lead Data Scientist at Rakuten Group, Inc.

    Mohamed Batran

    Batran is a Lead data scientist at Rakuten Group, Inc. The team is working on applying data science solutions to geo location data to create business impact.

  • Yanyan Li

    Yanyan Li

    Data Scientist at Rakuten Group, Inc.

    Yanyan Li

    As a data scientist at Rakuten, Yanyan focuses on applying advanced research on Logistics and other geo related projects, to improve product performance.

  • Kyle Mede

    Kyle Mede

    Data Science Engineer at Rakuten Group, Inc.

    Kyle Mede

    Since joining Rakuten, Kyle has led data science projects and teams in a number of different fields. In his current post he focuses on the utilization of geo-spatial data & AI to provide products that improve customer satisfaction & support many companies initiatives throughout the Rakuten Group.

  • Benjamin Thürer

    Benjamin Thürer

    Director of Data Science at Unacast

    Benjamin Thürer

    Benjamin is Director of Data Science at Unacast with former background in neuroscience. Unacast empower companies & individuals to make smarter decisions & build better products by understanding human activity in the physical world.

  • David Pilbeam

    David Pilbeam

    Head of Strategy at Sainsbury's

    David Pilbeam

    David has had various leadership roles at Sainsbury’s responsible for the strategy for the property estate, spatial analytics & location planning. Throughout his career he has been a part of many large scale location & M&A projects at Asda, Argos, Lloyds Banking Group & TSB.

  • Parker Ence

    Parker Ence

    CEO of Veraset

    Parker Ence

    Parker Ence is the CEO of Veraset, a leading geospatial data-as-a-service company providing population movement data to over 100 data science teams who are solving problems in advertising, financial services, public health, city planning, transportation, mobile networks, & more.

  • Nathan Eaton

    Nathan Eaton

    Executive Director at NGIS

    Nathan Eaton

    Nathan is at the forefront of all suites of spatial technology offerings NGIS provides to its clients. Nathan has worked with over 100 clients across Australia & internationally to deliver fit for purpose solutions.

  • Florence Broderick

    Florence Broderick

    Event Moderator

    Florence Broderick

    Flo is VP Marketing at CARTO, leading Demand Generation, Content, Product Marketing & SDR teams to translate the value of Location Intelligence to existing & prospective clients.

  • Dr Les Dolega

    Dr Les Dolega

    Lecturer in GIS & Retail Geography at University of Liverpool

    Dr Les Dolega

    Les has expertise in economic/retail geography & spatial analysis, in particular the performance of town centres & their evolutionary trajectories. He's currently involved in an investigation of footfall patterns across British town centres & the impact of weather conditions on retail sales.

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